myPersonality Research

myPersonality has very strong academic links. It was founded by David Stillwell, a graduate researcher at the University of Nottingham, and already has a number of ongoing collaborations with academic researchers. The Sensational Interests Questionnaire, the Satisfaction with Life Scale, and Psych Quiz were all added in collaboration with academics.

To give a sense of the scale of the opportunity: myPersonality has already collected over 2 million personality self-ratings, over 200,000 friend-ratings, and over 140,000 repeat self-ratings, from users around the world. Additionally, over 600,000 people have kindly given permission to access their Facebook profile information. This includes demographic information such as age and the country they live in, personal information such as favourite films, tv programs, political views, sexuality, and interests, and also a list of their friends which provides an opportunity unique to social networks to examine and model network effects.

myPersonality is therefore especially open to three types of collaboration:

• myPersonality has over 250,000 people using it every month, and so future collaborations that may require participants are welcomed (e.g. new questionnaires, experiments set up as games), as long as they provide interest to users as well as academics.
• myPersonality has access to a massive international data set that may be of interest to multiple disciplines, and so if you are interested in a specific research area that myPersonality might be able to help with, let us know.
• If you do not want to get directly involved, myPersonality also welcomes comments and suggestions!

Unfortunately, myPersonality cannot offer any internships or mentoring. Researchers should either be professionals themselves, or be working with professionals.

We can also advertise your online academic study for free.

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